As I Am Hydration Elation  Intensive Conditioner 227 g: for beautiful coils and curls... naturally. Moisturizes dry, thirsty hair and provides deep moisturization, a must for strong, shiny, soft, springy natural coils and curls.

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As I am Curl Clarity Shampoo 237ml: Remove the Dull. Bring On the Shine!At times your coils or curls just won't act right and it's difficult to make them shine and behave. These are the tell-tell signs that it's time to remove the old, dulling residue and make a fresh clean start, but without dehydrating your hair. Benefits Gently removes product build up and environmental impurities from the hair and scalp. Sulfate-free. Will not strip hair of the precious natural moisture that makes it thrive. Leaves behind moisture, preventing hair from becoming dried out, rough-looking and unmanageable. Safe for color-treated hair. After use, your hair will be ready to receive again all of the good things you give it for style and maintenance IngredientsAqua/Water/Eau, Sodium Lauroyl Sarcosinate, Cocamidopropyl Betaine, Hydroxypropyl Methylcellulose, Cocos Nucifera (Coconut) Fruit Powder, Phyllanthus Emblica Fruit Powder, Citrus Reticulata (Tangerine) Fruit Extract, Glucose, Fragrance/Parfum (Limonene), Citric Acid, Potassium Sorbate, Lactoperoxidase, Glucose Oxidase, Sodium Chloride. Usage Wet hair thoroughly. Gently massage into lather throughout hair and scalp. Rinse well. Repeat as necessary. Follow with conditioning. Use either As I Am® Hydration Elation® Intensive Conditioning Treatment or As I Am® Leave-In Conditioner. Use as needed on an intermittent basis with the other As I Am® cleansers: Cleansing Pudding+ Sulfate-Free Moisturizing Cleanser for the Hair & Scalp and Coconut CoWash Cleansing Conditioner. Immediately after clarifying is the perfect time to experience intense conditioning with As I Am® Hydration Elation® Intensive Conditioner.

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As I Am Cleansing Pudding 237 ml:  provides a Soothing Scalp Treatment As It Cleanses. Helps Support Healthy Hair Growth.A rich sulfate-free creamy moisturizing beauty bath for your hair! Contains a special blend of natural ingredients, including saw palmetto and phytosterols, that helps to eliminate DHT build-up from the scalp, and promote healthy hair growth from the follicular level. Benefits Cleanses hair of residue and product build-up Moisturizes as it cleanses Rids scalp of excess sebum, environmental impurities and shedding scalp debris Provides a soothing scalp treatment Helps promote a healthy environment for hair growth IngredientsAqua/Water/Eau, Cetearyl Alcohol, Sodium Cocoamphopropionate, Hydroxypropyl Starch Phosphate, Behentrimonium Chloride, Citrus Reticulata (Tangerine) Fruit Extract, Aloe Barbadensis Leaf Extract, Sodium Benzoate, Potassium Sorbate, Erythorbic Acid, Citric Acid, Glycerin, Phytosterols, Serenoa Serrulata Fruit Extract, Ricinus Communis (Castor) Seed Oil, Curcuma Longa (Turmeric) Root Powder, Piroctone Olamine, Cetrimonium Chloride, Phenoxyethanol, Caprylyl Glycol, Fragrance/Parfum (Limonene), Potassium Sorbate Usage Wet hair thoroughly. Rub a liberal amount within palms and distribute throughout hair.  Lather product through hair and massage into scalp.  Carefully detangle hair with a wide-tooth comb.  Leave on 3-5 minutes in order to eliminate shedding scalp debris.  Rinse well. Repeat only if necessary to remove excessive product build up.

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As I Am Cleanser Pudding 475 ml:  provides a Soothing Scalp Treatment As It Cleanses. Helps Support Healthy Hair Growth.A rich sulfate-free creamy moisturizing beauty bath for your hair! Contains a special blend of natural ingredients, including saw palmetto and phytosterols, that helps to eliminate DHT build-up from the scalp, and promote healthy hair growth from the follicular level. Benefits Cleanses hair of residue and product build-up Moisturizes as it cleanses Rids scalp of excess sebum, environmental impurities and shedding scalp debris Provides a soothing scalp treatment Helps promote a healthy environment for hair growth IngredientsAqua/Water/Eau, Cetearyl Alcohol, Sodium Cocoamphopropionate, Hydroxypropyl Starch Phosphate, Behentrimonium Chloride, Citrus Reticulata (Tangerine) Fruit Extract, Aloe Barbadensis Leaf Extract, Sodium Benzoate, Potassium Sorbate, Erythorbic Acid, Citric Acid, Glycerin, Phytosterols, Serenoa Serrulata Fruit Extract, Ricinus Communis (Castor) Seed Oil, Curcuma Longa (Turmeric) Root Powder, Piroctone Olamine, Cetrimonium Chloride, Phenoxyethanol, Caprylyl Glycol, Fragrance/Parfum (Limonene), Potassium Sorbate Usage Wet hair thoroughly. Rub a liberal amount within palms and distribute throughout hair.  Lather product through hair and massage into scalp.  Carefully detangle hair with a wide-tooth comb.  Leave on 3-5 minutes in order to eliminate shedding scalp debris.  Rinse well. Repeat only if necessary to remove excessive product build up.

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As I Am Classic So Much Moisture 237 ml: with Tangerine, Aloe Vera, Castor Oil, vegetable glycerin, Saw Palmetto and Phytosterols. As I Am Classic So Much Moisture is a modern glycerin infused formula, enhanced with botanical extracts and the hydrating royal jelly form queen bees. It effectively addresses th needs of dehydrated hair.

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As I Am Dry & Itch Oil 4oz: Going deeper than the eye can see! Nourish and add extra moisture to the scalp. Give your hair what it needs to fight off dandruff from within. Your scalp will thank you later. Usage & Ingredients How to Use: Apply to dry and itchy areas as needed. Massage into scalp. Do not rinse. Shake well before use. May also be used as a Hot Oil Treatment. Massage the oil into your scalp using fingertips. Working your way from roots to ends, massage oil into your hair. Wrap your hair with a heated, wet towel and allow it to sit for 20 minutes. Alternately, place hair under a clean shower cap and either sit under a heat cap or steamer for 15-20 minutes. Just allow your body heat to nourish your hair during the treatment. Follow with shampooing, etc. Repeat 1-2 times a month.Ingredients: Ricinus Communis (Castor) Seed Oil, Cocos Nucifera (Coconut) Oil, Glycine Soja (Soybean) Oil, Helianthus Annuus (Sunflower) Seed Oil, Nigella Sativa Seed Oil, Caprylic Acid, Olea Europaea (Olive) Fruit Oil, Melaleuca Alternifolia (Tea Tree) Leaf Oil, Origanum Vulgare Leaf Extract, Aloe Barbadensis Leaf Extract, Fragrance/Parfum, Piroctone Olamine, Ceramide NG, Menthol, Mentha Piperita (Peppermint) Oil, Simmondsia Chinensis (Jojoba) Seed Oil, Carthamus Tinctorius (Safflower) Seed Oil, Citronellol, Geraniol, Hexyl Cinnamal, Benzyl Salicylate, Limonene, Methyl Ionones, Lilial, Linalool.

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As I Am Dry & Itch Leave-In Conditioner 237 ml:  eases wet combing. Adds moisture and shine. Improves manageability of hair. Prepares the hair for styling, a must use to avoid flacking.

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As I Am Dry & Itch Conditioner 355 ml: Olive and Tea Tree oil conditioner. Formulated with nourishing olive and tea tree oil to effectively cleans the scalp while pepermint oil soothes it. Regular use hydrates dry hair, detangle, improve ease of combing for more vibrant, manageable natural coils and curls.

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As I am De Luxe Strengthening 355 ml: strengthening and hydrating treatment with Pomegranate and Passion fruit. Reduces tangles and combing damage thereby strengthening hair for longer hair lengths. 

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As I Am Long and Luxe Strengthening Shampoo 355 ml: As I Am Long and Luxe  Strengthening Shampoo Hydrating Hair Wash. Cleanses hair and scalp gently and adds moisture. Reduces tangles and combing damage. Strengthens hair for longer hair lengths.

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As I Am Naturally Curling Jelly 227 g: with Aloe Vera, Vitamin E, Pectin and Sugar Beet Root. Define your culrs-shine your curls. Helps them to dot whatnatur intended.

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As I Am Naturally Smoothing Gel  227 g: beautiful coils and curls... naturally. Non-drying Non-flaking Non hardening formula.

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